Nickelodeon continues expansion in Japan with launch on Amazon Prime Video Channels

The channel distribution deal between Viacom International Media Networks GSA and Amazon.com will make Nickelodeon Japan and MTV available on Amazon Prime Video Channels.


TOKYO - Viacom International Media Networks (VIMN) today announced a channel distribution deal with Amazon, which will make Nickelodeon Japan and MTV MIX available on Amazon Prime Video Channels from tomorrow on July 3rd, 2018.

Amazon Prime members are able to access the newly added subscription channels when they register on Prime Video Channels, a new service which launched on June 14th 2018.

The rollout of Nickelodeon Japan and MTV MIX on Amazon Prime Video Channels follow their successful launch since last year in Japan. Both channels are available in Japan only on 'over-the-top' video platforms.

"OTT video service, Like Amazon Prime Video, represent an exciting growth path for our flagship brands in a mature subsciption TV market like Japan. It speaks to the ongoing connection between our brands and Japanese viewers that both channels are now available across three major OTT platforms in Japan," said Mark Whitehead, President and Managing Director, Asia Pacific, Viacom International Media Networks.

Nickelodeon Japan will offer Amazon Prime member a range of iconic Nickelodeon animation titles including Mitchell Van Morgan, SpongeBob SquarePants, Teenage Mutant Ninja Turtles and preschool hits like Shimmer and Shine and Blaze and the Monster Machines. In July, it will premire a documentary special - JoJo Siwa: My World, featuring JoJo Siwa, a singer, dancer and social media sensation from the U.S.

MTV MIX on Amazon Prime Video Channels will offer fans access to a curated 24/7 international music and entertainment experience anytime, anywhere. The world's biggest youth entertainment brand will offer access to international and local music videos, while also featuring music hit charts and a range of popular MTV reality programs on the linear channel - all curated by MTV in line with music interest, and requirements of its young target audience.

Nickelodeon adds Hulu in Japan with the Launch of it's New Linear OTT Streaming channel.

1st ever launch of a Nickelodeon linear channel now available only on OTT with both NTT-DOCOMO'S "dTV-Channel" and Hulu in Japan

TOKYO, January 30th 2018 - Viacom International Media Networks (VIMN) has announced its additional Nickelodeon distribution deal with Hulu in Japan today, which sees the new Nickelodeon linear channel via 'over-the-top' (OTT) and mobile platforms in Japan. The channel goes live today on both Hulu in Japan and "dTV-ChannelTM" (an NTT DOCOMO INC's service). This is the first time internationally Viacom has made a Nickelodeon-brand subscription TV channel available only via streaming services.

The newly packaged subscription-based 24/7 linear channel offers original programming for Japanese audiences and a range of iconic Nickelodeon Animation titles including Mitchell Van Morgan, SpongeBob SquarePants, Dora The Explorer and Teenage Mutant Ninja Turtles and new hits like Shimmer & Shine and Blaze and the Monster Machines. 

"Launching Nickelodeon today in Japan is a significant milestone for us as we continue to evolve our business with new avenues of growth from OTT and mobile for our flagship brands in mature subscription TV markets like Japan. Furthermore, we are reconnecting Japanese viewers with Nickelodeon, through the channel's availability not only on one, but two OTT platforms in Japan today," said Mark Whitehead, President and Managing director, Asia Pacific, Viacom International Media Networks. 

The extended collaboration with Hulu in Japan follows the successful launch of MTV MIX channel on Hulu in Japan last year. MTV MIX is also launching on "dTV-Channel" today.

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Viacom Launches MTV MIX Channel in Japan, Nickelodeon Apps in Indonesia

Viacom International and HJ Holdings are teaming up to launch a subscription-based linear channel that will play on Hulu's subscription video platform in Japan. MTV MIX, which launches June 1, will offer access to international and local music videos, while also carrying a range of popular MTV reality programs. "We are expanding MTV's reach to a younger demographic of Japanese music fans through the launch of MTV MIX on Hulu in Japan, giving fans access to top international music and entertainment anytime, anywhere," said Susumu Imata, senior VP and GM of Viacom Networks Japan. Last Year, the group launched MTV HITS on AbemaTV, an advertising-supported OTT multi-channel linear platform in Japan. HJ is the immediate parent of Hulu Japan, the SVoD platform launched in 2011 by America's Hulu. Nippon TV bought Hulu Japan in 2014; HJ is a wholly owned subsidiary of Nippon TV.

Seperately, Viacom revealed a new agreement with dominant Indonesian telco Telkomsel to launch the Nickelodeon Play app in Indonesia within the third quarter of 2017. That will be followed by Nick Jr. Play in the next few months. Nickelodeon Play can be downloaded for free from app stores and is then accessed via a "Nickelodeon Kids Pack" where premium Nickelodeon content can be unlocked by Telkomsel's post-paid and pre-paid users. Telkomsel will also offer it's 173 million mobile customers a subscription package with a dedicated data plan for the two apps. They will be available in English with Bahasa Indonesia Localization.