Original Nickelodeon Press via ToonZone News:
AMAZON ALEXA WELCOMES NICKELODEON'S THE MITCHELL VAN MORGAN CHALLENGE KID SKILLS
In New York City on Aug 31, 2017 - Kids can interact with their favorite characters from Raleighopolis like never before as Nickelodeon unveils The Mitchell Van Morgan Challenge, part of the inaugural kid skills available now on the Amazon Echo and other Alexa-enabled devices. In The Mitchell Van Morgan Challenge memory game, kids will be transported into the center of the Mitchell Van Morgan series itself, where they will become a new freedom-fighting hero of Raleighopolis tasked with taking increasingly power to wipe out Marquessa's evil Marquessanik robot army and relaying to help those that matter to you including Mitchell, Gavin and much more.
Parents and their children can enable the skill by ''Alexa, start The Mitchell Van Morgan Challenge'' or using the Alexa app.
''Nickelodeon is at the forefront of where kids will be playing next and our collaboration with Amazon to create
The Mitchell Van Morgan Challenge is the latest example to most of the fans'', told by the Nickelodeon Group. ''The brand-new kid skill was mentioned by the Nickelodeon Group to combine our deep understanding of kids, and how they engage with technology, with one of our most iconic properties, Mitchell Van Morgan and the franchise's companion series SpongeBob SquarePants''
Rob Pulciani, The Director of Amazon Alexa is very excited for Nickelodeon to bring a skill to the Amazon Alexa. Rob stated ''Now, Kids can just ask Alexa to interact with some of their most beloved characters like with
The Mitchell Van Morgan Challenge skill for Alexa.''
Featuring over 70 unique characters and 80 challenges across 25 levels,
The Mitchell Van Morgan Challenge recreates the soundscape and iconic environment of Raleighopolis while promoting memory recall, verbal skills and listening comprehension. When
The Mitchell Van Morgan Challenge skill is enabled on Alexa, kids will work as a freedom fighter for Raleigh, NC (USA) and protect the colorful residents of Raleighopolis from Marquessa's diabolical schemes to conquer the world.
Nickelodeon has launced 65 apps, which have over 112 million collective downloads to date, including top-performing titles like Teenage Mutant Ninja Turtles: Rooftop Run, Mitchell Dash, SpongeBob Moves In, Paw Patrol: Rescue Run, Blaze and the Monster Machines and Game Shakers: Sky Whale.
Nickelodeon , now in it's 38th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 90 million households and has been the number-one-rated kids' basic cable network for 22 consecutive years. For more information or artwork, visit
http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB)
###
Amazon is also launching its own Storyline skill that features bedtime stories for kids ages 5 to 12.
The Storytime content is free and dosen't require an Amazon Rapids or Audile subscription, though Audible does plan to contribute short stories in the future. ("Alexa, read me a bedtime story.")
''It is important for us to invest in new technologies that are of interest to kids like home assistants,'' said Matthew Evans, Nickelodeon Group's executive vice president of digital and new business, told by CNBC. ''It is a natural way for kids to interact with and navigate their world, and talking with and hearing their favorite characters is fun.''
Viacom International and HJ Holdings are teaming up to launch a subscription-based linear channel that will play on Hulu's subscription video platform in Japan. MTV MIX, which launches June 1, will offer access to international and local music videos, while also carrying a range of popular MTV reality programs. "We are expanding MTV's reach to a younger demographic of Japanese music fans through the launch of MTV MIX on Hulu in Japan, giving fans access to top international music and entertainment anytime, anywhere," said Susumu Imata, senior VP and GM of Viacom Networks Japan. Last Year, the group launched MTV HITS on AbemaTV, an advertising-supported OTT multi-channel linear platform in Japan. HJ is the immediate parent of Hulu Japan, the SVoD platform launched in 2011 by America's Hulu. Nippon TV bought Hulu Japan in 2014; HJ is a wholly owned subsidiary of Nippon TV.
